The first documented thread posted on /bmw/ was called Control the Memes, Control the world in which the OP Theodore promotes the use of memes to spread truth to strike down degeneracy accompanied by a picture of quote by a Nazi on propaganda (shown below). The board often represents itself with Nazi colors accompanied by the Black Sun symbol (shown below). As of June 11th, 2016 the board has 167 threads in its catalogue discussing the nature of memes and their military uses. bmw/ stands for Bureau of Memetic Warfare and is a board on the site 8chan. TV Tropes documents memes in the more traditional definition of what a meme is, in that they document not only internet memes but also memes applied in genres of entertainment and pop-culture. A large portion of their entries are naturally related to internet memes. Encyclopedia Dramatica is a popular internet documentation site which satirically documents all their pages often while in the process utilizing pornography and vigorous swearing. It to date has over 20,000 entries in its database, half of which are meme documentation entries mostly consisting of internet memes. Know Your Meme is a popular meme documentation site which first went live November 25th, 2007 (logo shown below). Censorship can never fully kill off an offensive meme, and may actually help to promote the meme's most virulent strain, while killing off milder forms. Hence, censorship is analogous to attempts to halt diseases by spraying insecticides. Censorship: Any attempt to hinder the spread of a meme by eliminating its vectors.Examples include: pseudo-science (Creationism, UFOlogy) pseudo-rebelliousness (Heavy Metal) subversion by forgery (Situationist detournement). Mimicry: An infection strategy in which a meme attempts to imitate the semiotics of another successful meme.Replication Strategy: Any memetic strategy used by a meme to encourage its host to repeat the meme to other people.Can also refer to a class of similar social organisations. Hence, the Protestant Church is one sociotype of the Bible's memotype. Sociotype: The social expression of a memotype, as the body of an organism is the physical expression (phenotype) of the gene (genotype).Can also refer to a class of similar memes. Memotype: The actual information-content of a meme, as distinct from its sociotype.Learning languages and traveling are methods of expanding one's meme pool. Meme Pool: The full diversity of memes accessible to a culture or individual.Religious and political dogmas, social movements, artistic styles, traditions and customs, chain letters, paradigms, languages, etc. Memeplex / Meme Complex: A set of mutually-assisting memes which have co-evolved a symbiotic relationship.Metameme: Any meme about memes (such as: "tolerance," "metaphor").(Hofstadter.) The health of an ideosphere can be measured by its memetic diversity. Ideosphere: The realm of memetic evolution, as the biosphere is the realm of biological evolution.I think this is a good suggestion, and hope it will be adopted. Arel Lucas suggested that the discipline that studies memes and their connections to humans and other potential carriers of them be known as memetics, by analogy with "genetics". Īfter writing this column, I received much mail testifying to the fact that there are a large number of people who have been infected by the "meme" meme. On page 65 of the book he suggests the study of memes should be called memetics after receiving a piece of mail suggesting the name (shown below). In 1985 he published a book containing an eclectic collection of early 1980s articles of his published in Scientific American (shown below). In January, 1983, a column by Douglas Hofstadter was published in Scientific American titled Metamagical Themas which discussed the nature of memes. The exact term memetics is never used in the book but is implied to exist by Richard Dawkin's term memeticist because one cannot be a memeticist unless one studies memes and memetics is the study of memes. The memeticist analyzes memes with the assumption they are analogous to genes though this analogy is not perfect. Memeticist is analogous to geneticist but instead of being one whom studies genes it's one whom studies memes. If it is a style of women's shoe, the population memeticist may use sales statistics from shoe shops. The term memeticist is treated in the book as synonymous with one whom would track trends in a market (shown below). In the book Richard Dawkins invented the terms meme and memeticist. In 1976, Richard Dawkins' The Selfish Gene was published.
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